How Digital Communication Can Help Introverts Thrive in Their Careers

The extrovert is easy to spot. They’re social, high-energy and full of excitement. On the other hand, the introvert is anti-social, shy and reclusive. One might go as far to say that these are personality flaws when it comes to being a working professional.

Introversion and extroversion are actually determined by where we get our energy from, explains Belle Beth Cooper, a contributor and co-founder of Exist, a personal analytics program for tracking and understanding your life. Ask yourself, how do you recharge your brain? Extroverts gain energy by socializing with other people and lack energy while alone. Introverts lose energy by interacting in crowds and refuel with alone time; too much interaction can lead to burnout.

The difference between the two shouldn’t affect an individual’s career. Introverted professionals may just take a different approach and make use of other skills to achieve and succeed.

Power of Introverts in Business

“The new power players in the digital age.” That’s how Forbes describes the influence of introverts in marketing and other business environments. Thoughtfulness, engagement and listening skills may overrule typical extroverted behaviors like commanding attention to shock and awe or owning the center stage. Cheryl Conner, Forbes contributor, entrepreneur and communications expert, agrees that “introverted marketers and communicators are currently poised to prevail.”

In the workplace, avoiding small talk means you like to get straight to the point. If you prefer to sit back, observe and process information, you’re thoughtfully gaining insight. Despite the assumption that introverts aren’t social, they do like to build relationships. However, as an introvert, you may only open up for a few close individuals and focus on those connections. Collaboration, transparency, authenticity. These are also features of an effective introvert.

If you seek success without being the loudest person in the room, you’re in great company. Leaders like President Barack Obama, Yahoo CEO Marissa Mayer and Facebook’s Mark Zuckerberg all possess an introverted—perhaps even guarded—personality that’s enhanced their drive to succeed. Although these leaders are public figures, standing in the spotlight is just part of the job.

Digital Communication Skills

You may prefer minimal social stimulation and face-to-face interaction. But this doesn’t mean you lack communication skills capable of enhancing work productivity. Computer-mediated channels of communication provide a degree of distance, explains Scientific American. Email, texting, instant messaging and even social media remove face-to-face contact to accommodate a less extroverted way of communicating. Digital communication is a way to control the interaction without high stress or social anxiety. These means of communicating are also more commonplace and accepted as part of the workplace, which means primarily using digital devices to communicate is still credible and not bad form.

Professional Etiquette for Virtual Communication

Although how you communicate changes when you go digital, your level of professionalism should remain the same. Here are tips for effective, and professional, digital communication.

  • Be specific. Direct, clear and short emails get straight to the point. Wordiness will overcomplicate your message.
  • Meet in person over touchy issues. Facial expressions and tone help eliminate misunderstandings or misconceptions.
  • Don’t be vague in your commitments and follow through. “Virtual anonymity” doesn’t dismiss accountability.
  • Respond in a timely manner. Give status updates, rather than no response at all.
  • Be discerning with emojis, especially with a superior or client. Make sure there is clear context. When in doubt, leave them out.
  • Use the proper tools. Use a smartphone like the Samsung Galaxy S7 for functionalities like speech-to-text, which allows for mobile communication while on-the-go. Cloud storage and access to high-speed Internet also optimize digital-oriented work.

Make sure to complement digital communication with face-to-face engagement too. Remember, going outside your comfort zone builds character and confidence. Make an effort to socialize with colleagues or clients, if only for a small amount of time. Prepare for a meeting or to express an idea with notes and research. Even form an alliance with an extrovert who can bat for you or extend support with encouragement. A hybrid of digital and face-to-face interaction shows that you’re a well-rounded communicator.


High Hopes – What You Need to Know About Setting & Hitting Targets

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There’s nothing wrong with having concrete ambitions when you run a business. It’s vital to know where you want your business to go and where you think it should be in a few years’ time. The best way to make sure that you reach your long-term goals is to set office targets. These, first of all, help you to articulate your ambitions for the business’s future. And they also give everyone something to focus on as they work hard and push the business forward.

Setting and hitting targets is not as easy as it might sound, however. Of course, you can set any old targets, but they might not be useful in helping you drive the business in the right direction. In order for that to happen, you need to think carefully about what kinds of targets you choose and how you set them. Then comes the challenge of hitting them month after month. To learn everything you need to know, keep reading.

Make Them Realistic

Unrealistic targets are often worse than having no targets at all. When you set targets that are quite simply out of reach for your employees, you will damage their morale. When they inevitably fail to hit the impossible targets that you’ve set for them, they will become dejected. That will then make the situation even worse for your business because the workforce will be off the pace. That’s why you can’t overestimate how important realistic goal-setting is for your business. You can make sure that targets are realistic by discussing them with your employees.

Set Targets That Are Relevant to the Business’s Weaknesses

Setting random targets is not going to do anything for your business. Instead, your targets should be specific and address real problems that are present in your business. So, if there is a lack of productivity in your office, this could be central to the targets you set. And the same applies to whatever targets you choose to set. So, the first thing to do is identify your business’s weaknesses. You should get to know your business and its processes better. Info from Simplilearn on enterprise architecture training might help you with this. When you know what your business’s weaknesses are, set targets that address them.

Communicate Targets in a Way That Isn’t Intimidating

The time will eventually come to set your targets for employees. This is the point at which you have to communicate them, and that’s where many business owners or managers slip up. If you make target setting seem intimidating or pressurised in some way, it will not be helpful. You never get the best out of people by making them feel like they are under pressure to do something. Instead, you should use your brain and think creatively. Make it come across as a positive and casual thing. Reassuring them and addressing any concerns will be important too.

Make it Measurable

One of the key attributes of your targets should be their measurability. You should be able to look at things objectively and see where the business is succeeding and failing. If you think about it, having non-measurable targets just causes problems. The main problem being that the targets can become very vague and ill-defined. That’s not what you want when you’re trying to push the business forward. So, set the kinds of targets that can be tracked. Data can then be extracted at different stages of the process to see how things are coming along.

Set Time Limits

Targets can go on forever if you’re not able to put a concrete timescale on them. By putting time limits in place, the aim should not be to rush things or pressure people. It should be about making it clear from the beginning how long the team has to progress the business. Of course, these targets should be fair and accommodate the requirements of the particular task. If you don’t provide people with the time they need, the job will only be rushed and not completed to the right standard. But at the same time, you can’t allow targets to have no definitive end point because then they become meaningless.

Provide Individual Recognition

Your team of employees is simply a bunch of individuals who are working together. So, although offering praise and recognition to the team as a whole can be important, individual recognition is helpful too. When people feel that their own performances are being recognised and appreciated, they will get a morale boost. So, whenever someone does something that’s worthy of praise, make sure that they get it. You don’t want to fall into the trap of taking people’s efforts for granted because that only leads to discontent.

Keep Reviewing Targets

Targets don’t have to be set in stone. In the world of business, nothing is obvious or predictable. Things are constantly shifting and changing. And you can only hope to achieve success by making sure that your targets remain relevant to the particular situation of your business. So, at the end of each week or month, you should take some time to review the targets that you’ve set for the business. When you do this, you can make tweaks and changes if that’s necessary. This isn’t about compensating for failings. Instead, it’s about ensuring that the targets have the intended effect.


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Make Sure There’s Something at the End of the Rainbow

What happens when you meet all your targets? This is a question that you have to find an answer to if you want to succeed. It’s common for targets just to fizzle out without them even getting met. All the things mentioned above should help you meet them. And then when you do, you will have to have a response lined up. First of all, you should reward everyone who was responsible for hitting those targets. And you should also start to think about what targets should be set next. You should go back to the first point and go through the process again. But this time, the targets will be even more ambitious.

Want to Be the King or Queen of Real Estate Development? Read This.


For some investors, real estate seems like a cakewalk. Find a property you like the look of, make sure all the numbers and projections are tight, then make your investment. Wait a while, then sell it for profit. Of course, even that isn’t as easy as some people think it is. But it’s certainly one of the least complex ways you can get into real estate investing.

This isn’t quite enough for some, though. Perhaps they want more of a challenge. Or perhaps they simply see more money in another area that hasn’t quite been tapped yet. Either way, simply being a real estate investor isn’t quite enough. They want to become a real estate developer.

Real estate development definitely opens you up to a lot more opportunity. You end up having way more control over the nature of the real estate itself. After all, you’re building it from the ground up. Of course, it also comes with some downsides. Namely, of course, that you have to build everything from the ground up! This is obviously why so many people don’t jump at opportunities to get into real estate development. But those who are up for the challenge may find themselves a heck of a lot richer than they would have had they got into real estate by traditional means.


Of course, it wouldn’t be completely accurate to say that all real estate development opportunities begin on empty land. In many instances, the developments take place on property that already exists. However, the development will always be quite extensive. It may even involve destroying a large part of the property as it already stands and rebuilding it.

Whatever the case, this isn’t a pursuit to be taken lightly. If you’re at all interested in developing your own real estate, then keep on reading. We’re going to be looking at some of the essentials for people who are ready to take their first steps into this arena.


Get to know more about it first

A lot of people who get into real estate development have some experience in property development already. They may have worked for a construction firm, or perhaps have even owned one. They’re not clueless when it comes to building something. It’s recommended you go into this with a bit more understanding of what the whole pursuit entails.


Someone who has no real estate or construction expertise can find success in this area, that’s true. But that success will only come at quite a big cost. The consultants, engineers, and construction workers you’ll have to get expertise from will eat away at your profits. By getting to know real estate development and general construction a little more, you’ll be giving yourself a massive head start.


Consider forming a business

Someone who invests in real estate won’t often make a “brand” if it. They’ll simply go in quietly as a solo investor and rake in some profits a while later. Everything stays very fluid. But if you’re actually going to develop real estate, you might want to consider starting a company for this purpose.

Not only does this help secure your name on the real estate you’re developing. It also helps you lessen the risk you’ll be taking. Yes, forming a business entity does come with several costs. But real estate development requires such a large investment. If there’s a sudden turn in the market, the personal losses could be devastating. As an entity, you’ll have tax breaks and protections against such things.



Security is vital

Security in business is extremely important. While protecting the elements of a deal for a sole investor is crucial, they don’t have as much to worry about when compared to a developer. The details about the deals and constructions plans you have need to be protected from other corporate interests.

Another problem is that of the construction sites themselves. After all, as the real estate developer, you or your company could be held responsible for any problems that occur on-site. You also need to consider potential break-ins that could hinder your plans. Taking measures like setting up construction site security cameras is highly recommended.



Getting the land surveyed

So you’re looking at a piece of land and you think it’s ripe for real estate development. But there’s one thing you need to ask yourself. If it looks perfect for real estate development, then why hasn’t anyone developed real estate on it?

It could be that you really were the first to spot this big potential. It could be that others have tried but couldn’t get the business matters tied together properly. But what if there are actually problems with the land that could affect your plans? It’s vital that you have the land surveyed by experts.